
Course description
Sales PhD
This training combines academic research and practical experience to deliver an impactful program that brings sales professionals of all levels to their pinnacle of understanding and application in the field of business development and sales.
Training content
Participants will learn advanced strategies, tactics, and techniques to excel in the following areas:
Initiating:
Hunting
- Mastering how to find your perfect target, locating the real buyer, and how to break through to them.
Landing the Meeting
- How to get meetings scheduled.
Cultivating:
Rapport and Relationship Building
- Cultivate a bond that makes you a trusted advisor and a friend.
Understanding Their Wants and Needs
Building the case:
Pitching
- Present your ideas with clarity and with impact.
Pivoting
- Learning how to pivot when changes arise to ensure you keep the deal.
Closing:
Winning the Deal
- Get to Yes
Ongoing:
- Relationship Management
- Deepening the Business Relationship
About LBS

Lausanne Business Solutions (LBS)
Lausanne Business Solutions (LBS) provides research-based and expert delivered trainings in a variety of strategic employee and leadership development areas. Classes emphasize active-learning and are highly experiential. Our trainings facilitate real behavioral change and deliver increased individual and team performance....
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Contact info
Lausanne Business Solutions
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