How to Turn Data Into Compelling Visual Presentations
AMA - American Management Association
Course description
How to Turn Data into Compelling Visual Presentations
Communicating data and the story of what that data means has become increasingly important in recent years. As attention spans decrease and the amounts of quantitative information increase, it is crucial to be able to visualize your data for your audiences in the most clear and effective ways possible. A chart that takes 10 seconds to understand, compared to one that takes only 2 seconds, could mean the difference between a sale and no sale.
Your data is only as powerful as your visual presentation of it.
How You Will Benefit
- Understand basic graphic design principles and how audiences process information visually
- Learn how to make use of emphasis, color, layout, and typography to maximize the clarity of your messages
- Become familiar with available tools/techniques for data visualization
- Understand the differences between “Glanceable” and “Referenceable” visualizations and how to harness the power of each
- Increase the impact and strength of your messages by choosing the most effective chart for a given data set and story in various circumstances
- Learn the one color that you should make use of in every visualization, the one default element that should be removed from every chart, how legends can confuse your audience, why a bar is nearly always better than a pie, and common design mistakes that distort your data and damage your credibility
Who should attend?
Those with a foundational understanding of Microsoft Excel® and PowerPoint®, who work regularly with data and wish to design basic and more advanced charts, graphs, and tables
Training content
- The history and current landscape of information and data design
- Basic principles of graphic, information, and layout design
- “Chart Junk” and how to remove it to improve clarity
- Basic charts such as pies, columns, bars, lines, and variations of these
- Advanced charts such as scatters, bubbles, histograms, bullet graphs, combos, and Paretos
- Specialty charts including units, tree maps, and proportional shapes
- How to make use of trend lines, reference bands, annotations, and direct labeling
- When to use Excel® and PowerPoint® to create tables, how to properly design them, and how to apply conditional formatting to create heat maps and table lenses
- Tricks, tips, and techniques for overcoming Excel and PowerPoint limitations and creating proper workflows
Costs
Course price for:
- Non Members: $2595
- AMA Members: $2345
Certification / Credits
CEU: 1.2, CPE: 14
About AMA

American Management Association Company Info
The American Management Association, International (AMA) is the global leader in talent development. Founded in 1923, AMA supports the goals of individuals and organizations through a complete range of educational products and services, including instructor-led classroom and virtual seminars, webinars,...
Contact info
AMA - American Management Association
Reviews
Average rating 4.9
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Dr. Andres Fortino was a wonderful, very engaging instructor. He gave us reference material and very engaging exercises. I appreciated his effort in having the class go through daily tasks of listing what we remembered from the past and current class. He went above and beyond.The course itself was excellent. I found the psychology behind data v...