Mastering Google AdWords

Google AdWords can be confusing and frustrating, with ever-changing details and program updates, but the power behind pay-per-click (PPC) advertising is monumental. During this Google AdWords training you will learn the terminology, in-depth knowledge and strategy to achieve results with Google AdWords. The hands-on format and exercises allow you to immediately apply what you learn to your unique situation, helping you combine the real-world marketing experience you already possess with proven tips and best practices to enhance your understanding of PPC and Google AdWords. By the end of class you will be able get the most out of your campaigns budgets, giving you the confidence to return to the office and improve your PPC strategy and achieve higher return on investment (ROI) for your business.

You will leave having passed the Google Advertising Fundamentals Exam and be on your way to becoming certified in Google AdWords. This achievement is one of the only standard evaluations in the marketing profession today. If you are an agency professional, your AdWords certification is likely a requirement. Mastering Google AdWords training is a way to improve your skills and pass the Google Advertising Fundamentals Exam quickly without having to go through weeks of self-study materials or decipher the Google lingo.

*Please note, if you are taking this class as part of the St. Louis University Certificate requirements, there is a $500 fee to claim your certificate once you have completed ALL requirements.