Fundamentals of Strategic Planning
AMA - American Management Association
Course description
Fundamentals of Strategic Planning
Here’s an overview of strategic planning for those not directly involved in the planning process, but who want to understand the impact of strategy on their work and their organization’s success. Gain a perspective and vocabulary for strategic planning to help you actively and constructively support your firm’s strategic direction.
Who should attend?
Managers and supervisors who want to expand their strategic planning skills and management perspective and anyone who must communicate with managers and leaders involved in the creation and implementation of strategy.
Training content
- What strategy and strategic planning really mean
- How strategy creates value for customers and stakeholders
- How companies develop strategy: seven strategic planning processes
- The strategic planning process in action: five stages of a classic approach
- Assessing the environments
- Three Ds of strategy: discussion, decision, development
- Implementing strategy: how strategy cascades through the organization
Costs
The course is priced as follows: $2445 - Non-members
$2195 - AMA members
$2079 - GSA price
Certification / Credits
- Understand what strategy and strategic planning mean to an organization
- Learn key concepts and the language used by those involved in strategic planning
- Discover various approaches companies use to develop strategy
- Find out how strategy moves from concept through implementation to realization
- Recognize techniques companies use to assess their current and future environments
- Identify specific ways you can contribute to your organization’s strategic success
About AMA

About American Management Association International
For over 90 years, American Management Association International (AMA) has been a world leader in professional development. AMA supports the goals of individuals, organizations, and government agencies with a complete range of corporate talent transformation solutions, including public open-enrollment seminars...
Contact info
AMA - American Management Association
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