WILL Interactive, Inc.

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WILL Interactive is the most successful, experienced and highly awarded serious games and computer-based simulation developer in the United States.  WILL is the inventor and sole producer of Virtual Experience Immersive Learning Simulations (VEILS®) and the patented Interactive Behavior Modification System upon which all VEILS® are built. VEILS® are the only computer-based simulations that independent studies have shown to improve individual’s attitudes and behaviors.


WILL has created over 80 high-end training simulations in the past 18 years for some of the most influential and respected organizations in the country.  WILL has a wealth of experience effectively producing interactive video-based simulations for a variety of markets, including healthcare, military, K-12 and higher education, professional athletics, law enforcement, corporate, and government.  We understand the science of learning and have created more computer-based simulations than any other company.  Our extensive work in the areas of human decision-making and knowledge of experiential learning is unparalleled. 


WILL’s past performance metrics are the highest in the industry.  VEILS® solutions are created in-house by one of the strongest software development and production teams in the training sector.  The interactive live-action video-based architecture of VEILS® is far more engaging and much more effective than traditional instruction and other computer-based Interactive Multimedia Instruction (IMI).  Multiple independent studies have been completed on the effectiveness of VEILS®.  No other company in the technological education/training space has the depth of independent research completed on the efficacy of their solution – all of which indicate success in positively influencing attitudes and behaviors.  This is the ultimate goal of education and one that is rarely achieved.  WILL is not just increasing cognitive knowledge and awareness (like most studies and e-learning companies quote), we are helping change real-life attitudes and behaviors.


VEILS® methodology combines the power of creative engagement and adult learning theory.   WILL Interactive’s proprietary VEILS® development process weaves a tapestry of leading-edge instructional design, behavioral science, gaming theory, filmmaking and screenwriting, psychology, and software-development skills to create immersive simulations that cut training time while improving individual decision-making and performance.


The key objective in the production of every VEILS® is to achieve human performance improvement through measurable positive behavior modification of the target audience. 


WILL VEILS® have won over 40 awards in the past five years, including all of the top awards and honors given for technological solutions and effectiveness in the fields of training and education.  WILL has won 5 Software and Information Industry Association (SIIA)’s prestigious CODiE Awards, including several for “Best Workforce Training Solution of the Year,” as well a Davey Award for “Best Training Program of the Year”, and several Brandon Hall Excellence in Learning Awards for “Best Use of Games in Training.”  As a company, WILL was recognized in Infiniti’s Stevie Awards for “Most Innovative Company of the Year” and “Technology Innovator of the Year.”

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WILL Interactive, Inc.

Potomac Maryland