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Named a Top Sales Training Company by Selling Power and Training Industry, RAIN Group delivers award-winning results through in-person and virtual sales training, coaching, and reinforcement.

The global sales training and performance improvement company unleashes sales potential by delivering transformational experiences for clients around the world, including Toyota, Citibank, Canon, Bright Horizons, BDO, Hitachi, Lee Hecht Harrison, Hologic, Optus, and hundreds of others.

For two decades, the company has helped hundreds of thousands of salespeople, sales managers, and leaders in over 75 countries increase their sales results.

Recognized as a world-leading sales method company, RAIN Group offers a full suite of in-person and virtual sales training programs covering topics, including:

  • Core and advanced consultative selling
  • Strategic account management
  • Sales negotiation
  • Sales prospecting
  • Opportunity management
  • Sales coaching and sales management
  • Sales productivity and execution assurance
  • Virtual selling
  • And more

All programs are research-based with insights from the RAIN Group Center for Sales Research.

RAIN Group’s complete education system with robust training reinforcement helps sellers retain new skills and apply them on the job.

Headquartered in Boston, the firm has offices across the U.S. and internationally in Bogotá, Geneva, Johannesburg, London, Mexico City, Mumbai, Seoul, Sydney, and Toronto.

Top 20 Training Company

RAIN Group has been awarded Top 20 Training Company status by Training Industry in the following categories:

sales-2023    sales-2021  sales-2020  Sales 2019  

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RAIN Group

100 Cambridge St. 14th Floor
02114 Boston MA

Phone no: 508-405-0438