Course description
Defamatory Liability on the Internet
Protect your company and clients – learn key strategies for removing defamatory content from the Internet. With today’s internet and social media landscape, online attacks are very common, as they are easy to execute and they can cause serious harm. Many businesses and individuals are being damaged by negative content on the internet, as anyone with a motive to harm another party can easily do so anonymously or pseudonymously. Further, false and defamatory statements and the harm from other online attacks can spread quicker than ever, to a wider audience, and can stay online potentially indefinitely. Thus there is a great need to protect the reputations of individuals and businesses. Many believe that harmful information cannot be removed from the internet and the First Amendment is a complete shield to statements made online. Neither of these statements is true. Defamation is not protected speech under the First Amendment and therefore, there are techniques that can be employed to remove harmful content from most websites and search engines. Learn the different options an attorney has to assist clients in dealing with damaging content, in particular how content can be removed from the internet to prevent further injury to personal and professional reputations. Receive real practical solutions for dealing with damaging content online – not only removing defamatory posts, but also removing private or embarrassing photographs and also identifying unknown posters.
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Who should attend?
Training content
- Overview of Online Reputation Attacks
- Publication of Disparaging and Otherwise Harmful Content About Businesses and Professionals Is Very Common Today and Can Significantly Harm the Subject(s) of the Posts
- Online Reputation Attacks Originate From Many Different Types of People and in Many Forums
- People Research Companies and Individuals and Finding Harmful Information on Google® and Other Search Engines, and Directly on the Review Websites Complaint Websites and Social Media Can Significantly Harm the Victims of These AttacksSolutions Are Fact Dependent
- Each Attack Varies Based on a Number of Factors
- Because Each Situation Is Different, There Are No Blanket Solutions
- It Is Helpful to Consult With Different Experts and Not Exclusively Relying on the Same Tools and Techniques for Every SituationSpecific Factors to Consider
- Attacker Characteristics – What Is He or She Capable of Going Forward? Is This a One-Time Attack or the Beginning of a Campaign/Series of Attacks?
- Where Is the Harmful Information? Who Can See This Information? Does It Rank Highly in Search Engines? Could It?
- How Harmful Is the Content? Is the Person/Business Actually Suffering? What Is Client's Budget and Risk Tolerance? Can the Person/Business Afford Not to Have the Content Removed?Specific Techniques
- Why Removal Is Often the Best Technique and Is More Efficient/Cost-Effective
- Approaching Authors/Posters About Removal; Approaching Specific Websites
- Alternatives: Cease and Desist Letter/Lawsuit, Negotiate, Post Response, Online PR Strategies, Fix Issue but Do Nothing Else, etc.
- Specific Techniques for Removing Embarrassing Photos, Negative News Articles, Court Documents and De-Indexing URLs
Costs
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Lorman Education Services - Live and On-Demand Courses
Lorman Education Services is a leading provider of online professional development and corporate training for organizations and individual professionals. For more than 30 years, Lorman has delivered relevant, high-quality, professional-level courses that cover a broad range of business and technical...