Strategic Planning for Public Libraries
In this course, part of the Public Library Management Professional Certificate program, we’ll explore the nuts and bolts of creating a strategic plan by reviewing and reflecting on the strategic plans of a variety of library types.
Strategic planning is a strategy for setting an organization’s goals, vision, and desired future. You’ll learn how library leaders, in partnership with trustees, library boards, and/or municipal leadership, use strategic planning to set long-term goals as well as identify the necessary funding priorities, staffing needs, and other elements needed for success.
You’ll also learn how an effective strategic plan is more than mere paperwork: it is an ongoing planning, action, and reflection process that can engage all stakeholders in a common set of expectations and action steps for the future.
Upcoming start dates
- Self-paced Online
Who should attend?
Course delivery details
This course is offered through The University of Michigan, a partner institute of EdX.
2-3 hours per week
- Verified Track -$49
- Audit Track - Free
Certification / Credits
What you'll learn
- The value of and guiding framework for strategic planning
- How to identify funding priorities, staff needs, and infrastructure needed to reach a strategic planning goal
- How to establish effective communication with and input from stakeholders, including board members, municipal officials, staff, and the public
- How to craft a strategic plan and integrate it into your management workflow to ensure success
- How to adapt your plan when changes arise in your organization
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