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Legendary Prospecting for Sales Professionals

Signature Worldwide
Training overview
Corporate / Group Training
1 day
Start dates
Online
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Worldwide
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Legendary Prospecting for Sales Professionals

Course description

Legendary Prospecting for Sales Professionals

Prospectverb /'prä,spekt/ – to search for mineral deposits in a place, especially by means of experimental drilling and excavation. "the company is also prospecting for gold" synonyms: search, look, explore, survey, scout, hunt, reconnoiter, examine, inspect

Making sales calls is much different than finding new clients, let alone finding the right client for your business, your revenue gold. You have to find the right person to speak with before the sales process even begins.

Signature Worldwide’s Legendary Prospecting for Sales Professionals training encourages business development as a continuous, active process. We offer three specific topics around prospecting – telephone, email and social. In these 4-6 hour sessions, attendees will learn to create the right message and then put it to use with on-the spot prospecting.

With clear prospecting guidelines and enhanced communication skills, sales team members will generate new business and gain greater penetration with existing clients. As participants of Legendary Prospecting for Sales Professionals, you will learn where to look, what to gather and how much time should be spent in advance. Your new skills will guide you to prospect via digital marketing using the phone, email or through social networks using proven methods of engagement.

Who should attend?

Because we make great salespeople great prospectors, attendees should include anyone who is actively engaged in finding and communicating with potential customers:

  • Vice Presidents of Sales
  • Directors of Sales
  • Sales Managers
  • Business Development Managers
  • Regional Managers
  • Account Managers
  • Sales Representatives
  • Inside/Outside Sales Teams
  • Field Sales Representatives
  • Counter Sales Representatives

Training content

Course Agenda

Session 1

Legendary Prospecting for Sales Professionals -Email

The goal with this session is to help attendees learn to fill their sales pipeline by creating effective prospecting emails that get noticed and get responses. Best practices for writing powerful emails will be covered extensively in this program and participants will learn:

  • How to create a subject line that draws the reader in – and gets through SPAM filters
  • Write email content that gets to the point, encourages action on the part of your prospect and gets results
  • What to include and exclude from your signature line to increase response rates
  • How to make email prospecting an easy part of your sales day – every day

Participants are encouraged to bring prospect examples to the class who have previously been unresponsive. As homework following session one, prospecting emails will be composed and sent to Signature’s instructor for feedback in the week two session.

Session 2

  • Review of Week One Fundamentals
  • Group discussion reviewing draft prospecting emails

Session 3

  • Legendary Prospecting – Phone & Social Media
  • Adapting your approach to the Current Economic Realty

Phone

In this session, attendees will learn current best practices for prospecting on the telephone.

  •  Should you leave a voicemail for a prospect?
  •  What is the best time to make phone prospecting calls?
  •  How engaging is your elevator story – do you even have an elevator story?
  • Do you understand how to use sensory language to increase interest?

Social Media Best Practices

  •  How best to utilize LinkedIn for outreach and relationship-building
  •  Facebook, Twitter, Instagram and new emerging sites for prospecting

Session 4

  • Small group discussions reviewing elevator story and voicemails
  • Attendees are encouraged to bring leads who have not historically been responsive and create a game plan for phone and social outreach.

Course delivery details

  •  This training is available via an instructor-led virtual classroom using Zoom or onsite at your location.
  • Both training options are delivered by a highly experienced Signature Worldwide trainer. 

Costs

Please request more information from Signature Worldwide about dates and pricing.

Why choose Signature Worldwide?

Our 30+ years of experience includes training over 36,000 businesses in 50 countries

98% of our customers would highly recommend Signature Worldwide to others

Fun, engaging and inspiring training solutions that improve our clients’ ability to acquire and retain customers

About Signature Worldwide

Signature Worldwide

You seek customer service and sales training to help your teams effectively cultivate, engage and nurture relationships with customers. But does your training partner have depth of expertise in your industry? Signature Worldwide does. From Fortune 500 companies to leading...


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Contact info

Signature Worldwide

5555 Parkcenter Circle, Suite 100
43017 Dublin Ohio

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Reviews

Average rating 5

Based on 9 reviews.

Event Sales, Presidian Hotels & Resorts
(5)
I learned so much in two days. I even gained two new pieces of business.
Sales Manager, HP Hotels, Hilton Garden Inn Rock Hill, South Carolina
(5)
The trainer was able to provide real life examples, script, & templates we could immediately use.
Sales Manager, HP Hotels, Hilton Garden Inn Rock Hill, South Carolina
(5)
Great course + great way to learn new tricks & a refresher on sales skills!
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Training reviews
Course rating
(5.0)
Based on 9 reviews.

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