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Social Selling for Small Businesses

Mainstream Corporate Training
Training overview
Corporate / Group Training
1 day
Start dates
Online
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Canada
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Course description

Social Selling for Small Businesses

Social selling isn’t just a fad or the latest approach to selling that businesses need to adopt. It’s a result of the massive integration of social media in how we conduct our lives. Sales professionals understand they can connect to and leverage these habits. This course is designed for entrepreneurs and sales professionals to learn how to function in that space.

In this one-day workshop, we’re going to explore how social selling is an essential requirement for sales teams, and how the relationships that are created and nurtured within social media will help you grow and sustain your business. We’ll also learn how to apply specific techniques to connect with your audience and potential fans in the social space.

Learning Objectives

This one-day workshop will help you teach participants how to:

  • Describe the attributes of social selling
  • Explore how social selling can generate results for their small business
  • Apply social selling strategies to create relevance in social media
  • Understand the power of leveraging different social media platforms in social selling
  • Measure their social selling results

COVID-19 Update

In light of COVID-19, this provider is now delivering some or all of their courses online. Contact them for more information!

Training content

You will spend the first part of the day getting to know participants and discussing what will take place during the workshop. Students will also have an opportunity to identify their personal learning objectives.

Defining Social Selling

To begin the course, participants will learn what social selling is all about. They will also review their pre-assignment.

Doing Your Research

Next, participants will explore the three key questions that will underpin their social selling strategy:

  • Who will you connect with?
  • Why do you want to connect with them?
  • How will you connect and engage?

Building Relationships

In this session, participants will learn about building relationships to support social selling.

Sharing Content

In this session, participants will learn how to be relevant to their audience. Tips for helping their sales team flourish will also be covered.

Leveraging Technology

This session covers some of the most popular social selling platforms, including LinkedIn, Twitter, Pinterest, and Instagram.

Measuring the Results

Next, participants will learn how to measure social selling results. The importance of customer relationship management tools will also be discussed.

Keep Going Forward

To wrap up the course, participants will consider how they can continue to evolve their social selling strategy.

Workshop Wrap-Up

At the end of the course, students will have an opportunity to ask questions and fill out an action plan.

Course delivery details

This course can be offered in the following formats:

  • On-site
  • Online
  • Webinar

Why choose Mainstream Corporate Training?

Serving Over 40 Business Verticals, across North America

98.8% Client Satisfaction, 99% citing they would refer our programs to others

ROI realized by clients as early as the first 3 months post training

About Mainstream Corporate Training

Mainstream Corporate Training -Engaging Interactive Professional Development

Mainstream is committed to providing quality training that is essential to successful professional and personal growth; our programs help learners maintain a competitive advantage through insightful and effective training topics. Information continues to change and develop our lives, therefore, our mission...


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Mainstream Corporate Training

1157 Ouellette Avenue
N9A4K1 Windsor

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mainstreamcorporatetraining.com

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