Longley Sales Academy

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Longley Sales Training Academy works with you to diagnose the precise talent issues that are preventing your sales team from achieving their targets. Once we have identified where to focus, we can design a development plan, that will deliver the right intervention to the right areas of your sales teams and managers.


Boost your sales growth with world-class, tailored sales training courses: 


Prospecting for New Business

Identifying new business prospects that are winnable and in your organisation’s sweet spot. Making a compelling approach and opening the door to new business opportunity.

Sales for Non-Sales

A training program designed specifically for graduates or those who are new to working in a sales role. This module covers the foundation skills required to be successful in all client facing scenarios.

The Psychology of Sales

A highly interactive module focusing on the Psychology of the Customer and how to uncover compelling reasons for your products or services.

Enhanced Sales Skills

Consultative sales skills including how to building a compelling ‘Case for Change’, enhanced questioning, listening and probing skills, handling resistance & gaining commitment.

Building Long-Term Profitable Relationships

How to grow existing client accounts whilst elevating the relationship to Trusted Advisor / Business Partner status.

Customer Centricity

This module aims to strengthen relationships with your customers. It promotes creating long-term customer retention by shifting mindsets and enhancing trust via emotionally intelligent communication. This, in turn, contributes to increased Net Promoter Scores and Sales.

Presenting to Win

How to plan for and deliver a compelling presentation that leads the client to move forward with you.

Negotiating Win-Win Outcomes

This programme focuses on how to prepare for client negotiations. It aims to ensure that you remain in control and are able to navigate to an outcome that all parties are happy with, without having to give away too much.


Leadership Development

The biggest challenge of an organisation is how to capture and enhance unique strengths of the individual leaders at the same time as aligning all to one predominant, compelling vision.

Team Alignment

When a team outgrows individual performance and learns team confidence, excellence becomes a reality. The whole is greater than the sum of the parts.

Change Management

A huge part of the success of any organisational change is the mindset of their people and how they respond in face of a change. Fortunately, there is a formula for making change work for you, your people and your business.

Culture Change

The most important measure in determining the success of any culture change initiative is behaviour change in the organisation.

Mindset and Beliefs

The fundamental variable that can make or break success in business is people’s inherent beliefs about themselves, their colleagues, managers, leaders and customers.

Talent Management and Employee Engagement

Retention and development of your talented individuals is vital for your company's continued success and growth.


Keeping any learning alive outside the training room is vital if you are to turn new skills and behaviours into long-lasting habits. We employ a number of virtual solutions and reinforcement tools to all our training and development programs:

Interactive Virtual Sessions:

Live e-conference sessions scheduled to deliver key learning topics or reinforcement to participants. Pre-programme e-conference session to engage with participants, set up pre-coursework, expectations & follow-up. All sessions are recorded and can be viewed off-line for reference and reinforcement.

Foundation Virtual Sessions – ‘Learning Bursts’:

Some skills and behaviours can be trained virtually using bite-sized ‘learning bursts’.


We work with clients to design, produce and deliver highly engaging and interactive e-learning modules that can be hosted on their LMS system.

One to One Coaching:

Face to face coaching with online support to provide support when participants are trying something new.

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Longley Sales Academy

Phone no: 01962 610061