Course description
Strategic Brand Management
Upcoming start dates
Choose between 2 start dates
Training content
- Fundamentals of a strong brand
- Generate a consistent brand
- Create a brand strategy
- Promote the brand
- Protect, manage and rebuild a brand during and after a threat or crisis
Costs
Please contact us for more information on pricing.
Certification / Credits
By the end of the course participants will be able to:
- Understand the key requirements for a strong brand identity for an organisation, product and service
- Develop brand awareness, recall and loyalty with stakeholders and audiences
- Understand the advantages and disadvantages of different communication channels and multipliers to promote and enhance a brand
- Create and implement a comprehensive range of branding strategies
- Protect and manage a brand continuously to maintain and increase brand equity
- Understand how to manage and rebuild brand credibility after a crisis
Why choose LCT International?
We have trained over 2,500 delegates from almost 600 client organisations
Complimentary Heathrow transfer (one-way)
Endorsed by various organisational and subject specific accrediting bodies
Contact this provider
London Corporate Training (LCT)
London Corporate Training have been established in the education, consulting and training industries for two decades. They work as a training team from their head office in London and aim to ensure all of their course participants receive the highest...
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