Course description

Critical Account Planning™ Skills - In-house Training

Retaining existing customers is integral to successful sales performance and relies upon a strong strategic account management plan.

Janek Performance Group’s Critical Account Planning™ Skills equips sales professionals with the proven skills, knowledge, and processes they need to retain and grow existing accounts, fast. The dynamic and practical workshop will help sales professionals identify areas of opportunity and leverage capabilities to fully utilize the revenue potential of exiting accounts.

This course can be tailored to suit your company's training requirements and can be combined with other award-winning Janek training programs, as well as post-training, skill sustainment support. Contact Janek Performance Group to discuss your sales performance needs.

COVID-19 Update

In light of COVID-19, this provider is now delivering some or all of their courses online. Contact them for more information!

Who should attend?

This in-house course is designed for all account planning teams. The content can be tailored and delivered according to your company's requirements, making it suitable for a range of team structures, markets and industries.

Training content

Content can be fully customized, but will typically cover:

  • Analysis of critical information and data 
  • Recognizing key account contacts
  • Discovering customer priorities
  • Focusing your capabilities in line with customer priorities
  • Making account planning actionable
  • Feedback on “real” account plans


Contact Janek Performance Group to discuss the cost of this in-house training.

Why choose Janek?

96.22% Training Satisfaction

962% Return on Investment

14.46% Performance Improvement

About Janek

Janek Performance Group - Tailored Sales Training Solutions

When it comes to sales training, one size does not fit all. This mentality sits at the very heart of Janek Performance Group and is the driving force behind its innovative, powerful and fully bespoke sales training programs. Janek experts aim...

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Contact info

Janek Performance Group

1201 Peachtree Street 400 Colony Square, Suite 200
30361 Atlanta GA

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Average rating 5

Based on 1 reviews.

President, McCrone Microscopes & Accessories

We want people to rely on us and come back to us. It’s not just about the big sale. It’s about forming the relationship and being able to carry it forward. Janek’s sales training has changed our culture and our approach.

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