Presentations and Pitching for Trade Shows and Expos

Presentations and Pitching for Trade Shows and Expos

Trade shows and expos provide the opportunity to get exposure to new customers, professionals in your industry, and the media.

But only if your team can pitch your company and product offerings effectively.

Without the ability to pitch your products and present on stage, your team will fail to generate leads, interest or exposure for your brand.

The reality is, your company has a limited window of opportunity at the trade show to get and keep the attention of attendees. Failing to take full advantage of this opportunity can result in zero or negative ROI.

This training program gives your team the strategies, knowledge and skills to deliver great pitches and presentations at your expos and trade shows.

Key training lessons include:

-Designing the optimal message and word choice

-Developing a compelling story and narrative

-Speaking with concision and effective time management

-Nonverbal communication: confident and relaxed body language, vocal tonality, stage presence and more

-Experiential and interactive elements: handouts, prizes, props, giveaways

-Best practices for visuals and slide decks

Participants will go through multiple practice exercises and role-plays. Their drills will be recorded on video for reflection and analysis.

Their speeches can be transcribed and analyzed for word choice, persuasiveness, speaking speed and other metrics.